About us

We're a family that's lived all over but decided to settle in Edmonton. We love this city and its river valley, where you'll find us hiking, biking or canoeing most days.

We've decided to put what we like about this town into our designs, which trace the North Saskatchewan River and the circumferance of our city.

Our "e" design doubles as a map that can include coloured dots to show where places are, helping to guide visitors.

We want to build community pride and help people from all over identify with what it means to be Edmontonian.

Each image is custom designed and screen printed by hand in Edmonton onto soft breathable 100% cotton T-shirts.

- The Edmonton River family

Edmonton River Designs

Every year we've designed and shared images about an aspect of Edmonton we admire.

You are invited to subscribe to vote for your favorite design for next year.

Submit a design reflecting something you love about YEG for the next Face of Edmonton.

Vote for your favorite of the top 3 selected by design experts starting this autumn.

Our designs are available for you to use via a Creative Commons License, we welcome your input.

Edmonton River T-shirts

We design limited edition T-shirts and hoodies that feature things we like about Edmonton.

The design chosen by the public as the next Face of Edmonton

is being silk screened onto 100% cotten tees by Edmonton-based Wescan.


Get limited edition prints from TIX on the Square and The Makers Keep in Edmonton.

Subscribe to find out about our news and next annual poll for the Face of Edmonton.

Contact us if you'd like a custom design or bulk order at discounted prices.

Edmonton sites

Edmonton Canada tees available at TIX on the Square and The Makers Keep.

yeg sites

Edmonton letters = ABleg, City Hall, Rogers Pl, High Level & Walterdale br.

Way to Edmonton

Edmonton as a Puzzle: connect the letters to form dozens of words

Edmonton River e

Edmontonian "e" recognizes what first brought people here

edmonton go north

The Go North compass points YEG out as a cool northern city

Edmonton Ferris Wheel

Made in Edmonton recognizes the creativity in this city

Edmonton City of Champions

City of Champions, recognizing the giving spirit of Edmontonians

Edmontonians tend to think outside the box, as depicted

Way to Edmonton

Streetmap of Edmonton including green parks and blue water bodies.

Edmonton Festivals

With over 100 festivals, Edmonton is known as Canada's Festival City and also offers

Live at Lunch in Churchill Square, Brass Monkey Arts concerts and farmers' markets.

These events bring together people from all over to our river valley, which has

sacred value as shown at the Indigenous Peoples Experience and Kihciy Askiy.

International Jazz Festival June 26-July 3

NUOVA Opera & Music Theatre June 29-July 16

Alberta Art Gallery free from 4-7pm on June 30

Canada Day Fireworks July 1

Canada Day Celebration July 1

Local Heroes Film Festival with Pride July 1

Common Ground Arts Found Festival July 7-10

Sand on Whyte July

International Street Performers Festival July 8-17

Whyte Avenue Art Walk July 8-12

Eid Al-Adha Carnival July 9

Sip & Sizzle Caribbean Night July 15

in the park logo

In The Park July 16

Greek Festival July 16

Africanival July 16-17

Sourdough Raft Race July 17

Taste of Edmonton July 21-31

Blueberry Bluegrass July 21-31

K-Days July 22-31

edmonton carnaval

Edmonton Carnaval July 22-24

Immersive Cinema @ ICE District July 23

Alberta Art Gallery free from 4-7pm on July 28

World Music Week July 28-31

Pigeon Lake Music Festival July 29

Edmonton Heritage Festival July 31-Aug 1

Rock'n August Aug 2-6

Edmonton Folk Music Festival Aug 4-7

Animethon Aug 5-7

Cariwest Aug 5-7

Pride Cup @ICE District Aug 6

Stony Plain Cowboy Aug 12-14

Great Outdoors Comedy Festival Aug 12-14

Edmonton Pride Float Aug 13

Edmonton Symphony Orchestra on Aug 13

Alberta International Airshow August 13-14

International Fringe Theatre Aug 15-25

together again yeg

Together Again YEG Aug 19

Zoobrew at the Edmonton Valley Zoo Aug 19

Blues Festival Aug 19-21

Reggae On The Avenue Aug 20

Edmonton Marathon Aug 21

Alberta Art Gallery free from 4-7pm on Aug 25

Opera al Fresco Aug 26

Purple City Fest Aug 26-28

Agra Fair Aug 26-28

Babas and Borshch Ukrainian Festival Aug 27-28

Sonic Field Day Sept 7-8

Strathearn Art Walk Sept 10-11


DiscoveryLab Sept 13

Kaleidofest Family Arts Sept 16-18

Terry Fox Run Sept 18

Edmonton Community League Day Sept

Fall-o-ween Harvest Fest Sept

Comic & Entertainment Expo Sept 16-18

Play the Fool Sept 22-25

Edmonton International Film Festival Sept 22-Oct 1

A Taste Of Nigeria Festival Oct 9

LitFest Oct 13-23

Edmonton Makers Market and Convention Oct 22

Comedy Festival Oct 13-16

Day of the Dead Celebration Oct 29

Gotta Minute Film Festival Nov

Farmfair International Nov 9-12

All Is Bright Festival Nov

Festival of Trees Nov

Make It Edmonton Nov

Hand2Hand Market Nov

Butterdome Craft Dec 1-4

Luminaria Dec

Royal Bison Craft & Art Fair Dec

Christmas Reflections Dec

Zoominescence Festival of Light Dec

New Year's Eve on Dec 31

Ice Castles

Deep Freeze Byzantine Winter Festival

Chinatown Dining Week

Ice on Whyte

Pet Expo

Winter Roots Roundup

Flying Canoe Volant

Canadian Birkebeiner Ski Event

Silver Skate Festival

Family Day at the Legislature

Coldest Night of the Year

SkirtsAFire Festival Mar 2-12

Juno Awards, Mar 6-12

Mosquers Film Festival Mar 12

Spring Equinox Festival Mar 19-24

Edmonton Music & Speech Arts Festival Apr 19-May 1

Edmonton Poetry Festival Apr 22-May 1

Tattoo and Arts Apr 22-24

Dance Strong Apr 28-May 1

Butterdome Spring Apr 28-May 1

Northwestfest May 5-15

Jane's Walk May 6-8

Royal Bison Craft & Art Fair May 6-8

Edmonton Jewish Film Festival May 10-18

Rapid Fire Theatre Bonfire May 12-14

Our World Community Feast May 13

Opus@12 Concert for Ukraine May 14

High Level Bridge Streetcar Opening May 21-23

GOBfest May 27-29

Battle of Alberta May 22,24,26,28

Streetcar Party: Cask and Live Music May 27

UFest Ukranian Festival May 27-28

Afrika Day Celebration May 28

Brazilian Extravaganza May 28

Yarn & Fibre Festival May 28

Edmonton International Cat Festival May 28-29

Porkapalooza BBQ May 28-29

Dreamspeakers Festival May 27-June 4

International Children’s Festival of the Arts June 2-5

NextFest June 2-12

World Bicycle Day June 3

Donut Bike Tour Edmonton June 3

Craft Beer June 3-4

Sunset Artfest June 4

TEDxWhyteAve June 4

Heart of the City June 4-5

NanoCanada June 7-10

Sustainival June 9-12

Tomo Arts Market June 11

Plant Trees for BiodiverCity June 11

Freewill Shakespeare June 14-July 10

Beaumont Blues & Roots June 17-18

Do North Events Kids of Steel June 18

Up on the Square June 18

Edmonton’s Indigenous Peoples Festival June 18

Do North PTO Canadian Open June 23-24

Canadian Road Cycling Championships June 23-27

Edmonton PrideFest June 24-25

Zoobrew at the Edmonton Valley Zoo June 25

Let us know if you'd like a festival or recurring event listed here.


We organize free DiscoveryLab events to support startups, and anyone is welcome to pitch a business plan.

Edmonton River is a local start-up, financed by our family and supported by our customers.

We formed as a Make Something Edmonton project and are featured in Edmonton Made.

Simply submit a plan to receive a 10 minute pitching slot and access to 200+ advisors and investors.


Edmonton Activities

There's lots of fun stuff to do in Edmonton, both indoors and outdoors.

Bike, canoe, swim, skate down the river valley's 160 km of trails.

Wander through Old Strathcona shops like the Junque Cellar or check out the Alberta Art Gallery and TIX.

Or think outside the box and explore something different, this place welcomes diversity.

Edmonton slinky

Items available at teepublic and from:

Tix on the Square

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